With the kind of technology that we have today, people are now able to have access to various types of content and data through the internet over to their preferred device, whether it’s a computer, mobile phone, or smart TV.
One option is IPTV abonnements. IPTV is now beginning to replace the usual satellite or cable TV. With IPTV, users have access to a much broader range of categories of TV channels, such as sports channels, cartoons, news, movies, cooking shows, fashion, and much more. Furthermore, it’s much better and cheaper than the conventional satellite and cable TV.
Video Sharing for Visual Artists
Another avenue is the ever famous YouTube. It is however different from IPTV subscriptions, since YouTube is a video sharing platform where users could watch, comment, like, share, as well as create their own channels to upload their won videos. As per Statista, YouTube has over 2 billion active global users in 2019 and is expected to increase even more for the years to come.
Visual artists can benefit from this video sharing platform. Aside from sharing your art and gaining exposure, you could also connect with other artists and other art-loving individuals.
Why Visual Artists Should Use Video Sharing
In recent years, art videos have particularly become very prevalent and popular on the platform. Even famous visual artists as well as museums and art centers curate their own art channels on the platform as it is a very effective marketing technique.
If you’re a visual artist and are new to this marketing strategy, you may find it laborious and challenging. However, your supporters will very much appreciate any expertise, tips as well as insights you could share. Moreover, when you are able to spread and establish your brand, many may reach out to you for potential projects or purchase (if you are offering such). Soon, you’ll be one of those artists reveling in the rewards of having a YouTube channel of your own.
YouTube is one of the most visited site across the globe. It is available in 88 nations and comes in 76 languages on an array of electronic devices. As a visual artist curating your own channel on YouTube, you’ll definitely gain exposure to over 1.5 billion active visitors monthly.
Apart from global exposure and high traffic, promoting your works of art on the platform provides numerous marketing opportunities since videos are now easily embedded on different websites as well as shared on other popular social media sites.